How long will admissions officers spend reading your essays? 

...about 7-8 minutes. Many claim to spend 20-30 minutes per file, but I doubt it. 

My most successful clients tell me that I add immense value to their admissions process by helping them frame their stories. Please read the below tips to learn more about how I use framing to help clients succeed in the application process and beyond. 

TABLE OF CONTENTS

What is the difference between reading and skimming and what can you do about it? 

What is framing?

Clients often ask, “How can I tell my story in as few words possible?” It is all about framing.

If admissions office readers skim your essay, will they understand what you want them to understand? 

If you frame your story with clarity and concision, you increase the chance that your readers will think what you want to them to think. 

Ask yourself, 

"If the admissions officer in charge of your file were ONLY to read your opening paragraph, closing paragraph, and the topic sentence of each body paragraph, would she 1) understand, 2) believe and 3) care about me as an applicant? Most importantly, will she feel that she NEEDS to meet me in person at the interview?"

Why does framing matter?

I believe that many admissions readers skim applications. Given that they only have about 20-30 minutes to complete a first read of your entire file, admissions office readers are probably not subvocalizing (saying words in their heads while reading). 

But here's the good news. Admissions readers do, I believe, AT LEAST subvocalize topic sentences. That is how I was taught to speed read. And even if I am wrong, and I love to be wrong when it matters, and every single admissions reader assigned to your file reads every single word you wrote, you STILL need to tell your story in as few words as possible. 

Use framing to make your story clear, concise, and convincing. I assume even the busiest admissions office reader absorbs every topic sentence carefully. Therefore, I encourage you to dedicate extra time to make sure these few sentences carry the weight of your entire written structure.

You can also use framing to check yourself. Once you remove everything except opening paragraphs, topic sentences, and concluding paragraphs, you can review your "frame" to confirm if all the ideas are clearly explained in only those elements. If something is missing, take time to improve your frame. Then, when you "add back" sentences, you can be mindful of only adding new details that are not already clearly outlined in your frame. 

SUMMARY

First, write out your ideas. Take time to get your thoughts on paper. Then, deconstruct your writing. Remove everything except your

When you read only those parts of your essay, does your idea still make sense? If not, improve those areas before editing your original draft. 

EXPANDED SUMMARY

Write clear and concise topic sentences that capture the logic and flow of your ideas.

Stress-test your Structure

Read the opening paragraph, then the opening lines of the body paragraphs, and finally, the closing paragraph. 

Do all of the elements connect? 

Do we feel a sense of forward motion from one section to the next? 

Does the closing paragraph advance understanding of the ideas and questions raised in the first paragraph? 

If the answer is yes, then you most likely have a tight, well-framed essay.

– paraphrased from Ron Skinner NACAC 5th Editing ch. 14

STEP ONE

First, deconstruct. As an exercise, could you strip your essay down to only the topic sentences? What is a topic sentence? In Western, or more precisely, New York / Boston logic, it should start every paragraph. 

First and foremost, a topic sentence is a piece of analysis, NOT a summary. Every topic sentence represents your original interpretation based on the facts of your story. 

In TOEFL or AWA classes, you might have been told that writing a flat summary of your topic is sometimes OK. Yes, that is true. But not if you want to stop a reader dead in her tracks to say, “Wait a minute. This person is GOOD!”

The following examples illustrate a statement of fact rather than an argumentative topic sentence.

STEP TWO

Read these topic sentences, and ONLY these topic sentences, aloud (or at least, aloud in your mind — subvocalize :)

As you read, ask yourself:

As you read, ask yourself:

STEP THREE

Finally, focus on mechanics as you edit for concision. As you read, ask yourself:

TRY IT NOW

Send me your frame (outline) before sending a complete draft (or put your frame above your full draft). Include only your

EXAMPLE 

If you are like me, you need an example. Therefore, I deconstructed the following article to including only the introduction, topic sentences and conclusion. Can you follow the main ideas without reading the full text?

Complete article

I do not need you to tell me I am terrible at basketball. Elementary school took care of that. So did junior high, and high school after. Lead-footed and inelegant, I found myself exiled to the far end of benches, a garbage-time specialist with a jump shot that looked like someone flinging a canned ham out a window. I never made varsity. I never made anything. I believe I can count my career scoring totals on my fingers and toes. Maybe just my toes.

Still: I loved the game. I love it today. I try to play when I can, in pickup games and one-on-ones and three-on-threes and awkward games of H-O-R-S-E that I almost always lose. For many winters I played in a regular weeknight game full of guys who played like I did: slowly and poorly. It was a blast.

Call it hubris, or the amnesia of adulthood, but I'm convinced my youthful basketball ineptitude is reversible. If only I didn't have a job, or a family, or hate the gym, or like to eat tacos at 10:30 p.m.—I could really be the next Kobe Bryant! My jump shot doesn't have to be the kind of grotesque knuckleball that makes people laugh on the court (people have laughed; I'm not kidding). A couple of years ago I went so far as to hire a professional instructor to help me improve my technique. He spent an hour working on my elbow, my knees, my backspin. We started two feet away from the basket and worked our way back to the three-point line. My shot looked solid. I left the gym feeling like a new player. Then I promptly forgot everything he said. It was back to flinging canned hams.

But I want to get better. I know I am not alone. Whether it's your jump shot, or your putting stroke, or your squirrelly tennis backhand, there is always room for adjustment and improvement, no matter your age. What's exciting is that there's now an avalanche of new technology—"digital coaching"—designed to teach you whenever you want to learn. That smartphone in your pocket is now a patient instructor who doesn't mind if you want to go out to the driveway and shoot free throws at 2 a.m.

The trend has been building for years. Sport tech is no longer the expensive domain of professionals. By now a lot of us have experimented with heart-rate monitors, pedometers and other gadgets; I still wear a wristband that tells me exactly how much energy I expend walking from the couch to the kitchen to locate the cookies. Maybe you've had someone videotape your golf swing, break down your mechanics. Two winters ago, I went to tennis camp with my brother, and the instructors videotaped our serves. It was nominated for an Emmy for Outstanding Comedy.

For my ugly free throw, the Journal outfitted me with the 94Fifty Smart Sensor Basketball from a company called InfoMotion Sports Technologies. It looked and felt exactly like a basketball, except that its bladder is outfitted with sensors that measure things like arc and spin and acceleration. This is a fancy way of saying this is a basketball with a very blunt teaching style that tells you, through your smartphone, exactly what you are doing wrong. You download the app to your phone, pair it to the ball via Bluetooth, enter some information about yourself and you're good to go. Phil Jackson is in your hand, and it doesn't cost $10 million a season.

The first step of any coaching process is stripping away the nonsense and figuring out what the problem is. My jump shot has two fundamental issues: It doesn't have enough backspin, and it has very little arc. It's basically a line drive. It resembles a hostile act. The 94Fifty ball made this clear within seconds. Its skills-training program suggests a looping arc somewhere between 42 and 48 degrees. Many of my shots were in the flat range of 30 degrees. The app's digital voice, which sounds exactly like a tough-love high school coach, beckoned. "Get that arc up." I bent my knees, pushed up and under the shot, tried to create spin. I was surprised by how unnatural doing it correctly felt. All my bad habits were so ingrained. The right way was an entirely different way. "Get that arc up." I'm trying, dude!

‘That smartphone in your pocket is now a patient instructor who doesn't mind if you want to go out to the driveway and shoot free throws at 2 a.m. ’

But over the course of a session, I got better. Modestly. Incrementally. No one is going to mistake my shot for Ray Allen's ethereal jumper. I played around with the 94Fifty's dribbling programs. I actually thought I was a reasonably good dribbler. The 94Fifty disabused me of this idea. (I gave it to a friend who actually is a good dribbler, and was amazed to see how much better he scored.) There are opportunities for head-to-head competitions and social-media challenges. I am not yet ready for a public showdown. I need more time. Give me 2,000 years.

The best part of the digital coaching trend? It's right there. Athletic improvement is not a daydream, a New Year's resolution that never gets resolved. It is useful information, unvarnished and direct, always available. And it instills hope. I am many years removed from the far end of the basketball bench, but I believe I can become better at the game. My shot will get prettier. Just don't ask me to play defense. That's for my next life.

source: http://online.wsj.com/news/articles/SB10001424052702304403804579262151276937732 

Frame only

Can you follow the main ideas without reading the full text?


INTRODUCTION

I do not need you to tell me I am terrible at basketball. Elementary school took care of that. So did junior high, and high school after. Lead-footed and inelegant, I found myself exiled to the far end of benches, a garbage-time specialist with a jump shot that looked like someone flinging a canned ham out a window. I never made varsity. I never made anything. I believe I can count my career scoring totals on my fingers and toes. Maybe just my toes.


TOPIC SENTENCES


CONCLUSION

The best part of the digital coaching trend? It's right there. Athletic improvement is not a daydream, a New Year's resolution that never gets resolved. It is useful information, unvarnished and direct, always available. And it instills hope. I am many years removed from the far end of the basketball bench, but I believe I can become better at the game. My shot will get prettier. Just don't ask me to play defense. That's for my next life.


source: http://online.wsj.com/news/articles/SB10001424052702304403804579262151276937732 

MORE WRITING TIPS

One of my writing gurus is Professor John Cochrane at The University of Chicago Booth School of Business. His "Writing Tips for Ph.D. Students" contains good advice for any writer. Here are some highlights from his article.