Kellogg MBA Application Data Form Short Answer Questions


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Kellogg MBA Application Data Form Short Answer Questions from 2015-16 application 

The "small boxes"

Information is subject to change. Please verify all data with the schools.

1) Employer

Description of duties

What has been your most significant career accomplishment? (/250 characters)

Option 1:  

Option 2:  

What is your desired position after Kellogg? (150 characters)

What is your long-term career goal after Kellogg? (150 characters)

What drives your interest in these short and long-term goals? (250 characters)

2) Extracurricular Activities

① Activity (limit: 100 characters)

Importance No.1

Importance No.2

Importance No.3

Importance No.4

② International Experience (100 characters)

Professional No.1

Professional No.2

Professional No.3

Professional No.4

Professional No. 5



Information is subject to change. Please verify all data with the schools.



Kellogg MBA Application Essays

The Questions

Kellogg Essay Question 1: Leadership and teamwork are integral parts of the Kellogg experience. Describe a recent and meaningful time you were a leader. What challenges did you face, and what did you learn? (450 words or less)


Kellogg Essay Question 2: Pursuing an MBA is a catalyst for personal and professional growth. How have you grown in the past? How do you intend to grow at Kellogg? (450 words or less)


Re-applicants: Since your previous application, what steps have you taken to strengthen your candidacy? (250-word limit)


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Kellogg Additional Information

Instructions: If needed, use this section to briefly describe any extenuating circumstances (e.g. unexplained gaps in work experience, choice of recommenders, inconsistent or questionable academic performance, etc.) (No word limit)

This is a true optional question If necessary, use it to provide context for possible negatives. Take responsibility for mistakes if necessary and discuss what you have changed so that you don’t err in the same way again. Keep this section short and to-the-point. Don’t be fooled by “No word count.”

See more at:


Additional Information

Option 1:  



Additional Information

Option 2:  




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Kellogg Video Essay 

First, please watch these videos ▸


The Video Essays provide applicants with an additional opportunity to demonstrate what they will bring to our vibrant Kellogg community – in an interactive way. Each applicant will complete two short video essay questions. The questions are designed to bring to life the person we have learned about on paper.

After submitting a completed application, each applicant will be asked to complete two Video Essay Questions. One will be about the candidate’s interest in Kellogg, and the other will be a “getting to know you” type of question.

There are ten practice questions that candidates can complete as many times as they like to get comfortable with the format and technology. The practice questions and experience will simulate the actual video essay experience, so this is meant to be a useful tool and help applicants feel prepared.

There is not an opportunity to re-do the answer to the official video essay questions. We encourage applicants to practice, so they are comfortable with the format once it is time to complete the official questions.

Candidates will have 20 seconds to think about their question and up to 1 minute to give their response.

We estimate the Video Essays will take 15-20 minutes to complete – which includes time for set-up and answering all the practice questions.

To prepare for your webcam session, you need to practice for the experience of talking to a video camera with no responses from another human being. For tips on how to prepare and behave during the webcam session, please see Kellogg’s “Video Essay” on its Application Components page as well as my Tips for Video MBA Essay Questions.

- See more at



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Kellogg Letters of Recommendation (LoRs)

First, you need to add your name. You also need to confirm that you "waive your right to access this report.” (VINCE NOTE – yes, you should “waive” your rights here)

Second, your recommender needs to define your relationship (current supervisor, former supervisor, etc.) S/he also needs to define the context of your relationship, how long s/he has known you, and a few other background questions.

Third, it seems your recommender will copy and paste his or her SHORT ANSWERS into text boxes that limit answers to 250 characters each. The questions are as follows


Please comment briefly on the context of your interaction with the applicant and his/her role in your organization. (250 characters)


What has been the candidate’s most significant contribution to your organization? Provide measurable impact if applicable. (250 characters)


First, complete Kellogg's Leadership Assessment

“Listed below you will find a grid listing the competencies and character traits that contribute to successful leadership. Within each row, please check the one box that best matches the behaviors that the candidate most typically exhibits. Your candid, honest appraisal of the candidate will be helpful to the Admissions Committee. Please assess the candidate on the following skills/qualities. Please check only one box per criteria.”

Leadership Assessment


Results Orientation

Strategic Orientation

Team Leadership

Influence and Collaboration


Information Seeking

Developing Others

Change Leadership

Respect for Others


If needed, please explain any rankings above. (250 characters)

Fourth, there are a few DROP DOWN MENU ITEMS to answer

1. Do you recommend this candidate for Kellogg? (VINCE NOTE – Say, yes / give the highest possible rating)

2. Are you willing to speak with an admissions officer about this candidate? (VINCE NOTE – Say, "Yes.")

3. Should the candidate accept an offer of admission, I understand I may be contacted by Re Vera Services as part of the application verification services, via phone and/or email, to verify authenticity of this letter of recommendation (VINCE NOTE – As I understand it, these third-party agencies would only email or call to confirm that the recommender is a real person and that you work(ed) together. They don’t verify the detailed contents of the letter.)

 Fifth and finally, it seems THE LONG ANSWERS are to be uploaded as an MS Word or PDF document.


1. How do the candidate’s performance, potential, background, or personal qualities compare to those of other well-qualified individuals in similar roles? Please provide specific examples. (300 words)


2. Please describe the most important piece of constructive feedback you have given the applicant. Please detail the circumstances and the applicant's response. (250 words)


3. Is there anything else you would like us to know? (250 words) 

More details here


Information is subject to change. Please verify all data with the schools.




Information is subject to change. Please verify all data with the schools.


- Updated by Vince on 9 Apr 2016

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